When we think about sharing, we think about space. (That is sort of a joke, about which more in a moment.)
This week’s Scan is about sharing stories within constraints — whether those limits are set by the attention-shredding cacophony of the Internet, or by what will fit onto a golden LP that blasts off into the universe.
As you surely know by now, the Public Media Scan has its own restrictions: three items only, every Thursday, at the intersection of journalism, inspiration and media craft. Here they are:
• Audio, Fun-sized. Producer Lauren Ober and WAMU experiment with “social sound” for NPR. Shareable listens under two minutes: Try “What Do Brain Waves Sound Like?” and the 99-second guide to navigating D.C.
• Roll Credits. Now What? “Frontline” reads the YouTube comments about its long docs and turns out quick, socially shareable Q&As. Smart audience service that extends the life of a project.