This week, I was interested in step two.
You know, there’s the thing that an organization is designed to do — study a specific kind of journalism, track viral rumors, collect and archive art. And then there’s the next step after that, the one that takes the organization’s area of expertise and makes something that’s immediately, easily useful for anyone.
Public media’s mission is pretty clear — “We rededicate a part of the airwaves–which belong to all the people — and we dedicate them for the enlightenment of all the people,” Lyndon Johnson said in 1967. “… [W]e must consider new ways to build a great network for knowledge — not just a broadcast system, but one that employs every means of sending and storing information that the individual can use.”
The question for pubmedia, then, is to think toward step two, beyond news and broadcast into sharing knowledge so that everyone operates with the reporter’s and editor’s tools at his or her disposal. And also to have a little fun:
Made You Something. Solutions Journalism Network just released a reporting toolkit based on its work with the Center for Investigative Reporting.
Fighting Internet Flu. Emergent.info tracks rumors on the web, then vaccinates against them with a viral news quiz. Public service reporting in disguise from the Tow Center for Digital Journalism.
Thanks for reading the Scan.