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AIRblast
Presents: Crossing Media: from Public Radio to
NYTimes.com Amy O’Leary, New York Times Multimedia
Producer
"I don’t think my
current job existed before I started working at it. But before
June 2007, I don’t think anyone had been working as an audio
producer for a newspaper. That’s when my colleague Sarah
Kramer (formerly of StoryCorps) and I began working at The New
York Times. It’s a job that uses every skill I acquired as a
radio producer and independent, and also some skills I picked
up when I was working at a software company in Minnesota.
Our title is "
Multimedia
Producer," and Sarah and I are still figuring out exactly
what that means. … The word "multimedia" is a terrible one.
Dry and Latinate, it suggests only that we really haven’t
defined what we’re doing when we put stories online.
Unshackled from a radio transmitter, a printing press, or a TV
antenna, all kinds of things can happen to a story, and that’s
much more exciting than the word suggests." View
the entire article »
THE PULSE:
Here are interpretations of the top responses
from the 18 percent of AIR members who completed our recent
five-point survey, ranked according to the number of
responses:
Q: What quality
differentiates AIR from other professional organizations?
1. Communication: The high level
of AIRdaily’s passionate, participatory interaction. 2.
Culture: AIR is marked by collegiality and generosity
of spirit, providing an especially important foundation for
members working independently, outside an organization. 3.
Expertise and wisdom: The availability of and access to
high-level, trusted expertise. 4. Diversity: The mix
of veterans mingling with new members who, together, represent
a much broader range of styles, formats, and techniques than
is generally seen/heard on public radio. 5. Accessible
leadership: The board and management style is open and
egalitarian. 6. Creativity is the emphasis of AIR
and its members. 7. Financial: Member networking can
lead to paying gigs.
See the full results here
If you missed AIR’s Virtual
Annual Meeting. . . Die-hard members descended
upon one of the last remaining JavaScript chatrooms to
participate in AIR’s 2007 virtual annual meeting. Our lively
cyberspace meet-up gave our board representatives a chance to
share some of their juice, and AIR members a chance to ask
questions about rates, about priorities, about relations with
PRX, Transom, and Third Coast, and to challenge AIR’s
leadership to think mo’ bigger. Catch up on the transcript here.
You can send your comments
and questions to airblast@airmedia.org
Funding for AIR comes from our members and the generous
support of NYSCA, the John D. and Catherine T. MacArthur
Foundation, and the National Endowment for the Arts, which
believes that a great nation deserves great
art.
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Hello AIRsters,
This month
I’m happy to present an exciting AIRblast feature. In addition
to the Blast you see before you, we’ve also composed a full Web
page spread with the help of AIRblast contributor Amy O’Leary.
It’s the second in a series on independents who have crossed
into other platforms, following Reese Erlich’s October
spotlight. Check out the excerpt below or just jump straight to
the feature
article. Don’t forget other featured AIRblast gems,
including audio from the PPRD conference session “Setting the
Makers’ Table” and results from AIR’s five-point member survey.
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LISTENING IN
You know the rules. 1)
Every radio story must have a beginning, middle,
and end. 2) Poetry on public radio is
dead. 3) You must never shout on public
radio. 4) You must never whisper on public
radio. 5) Radio journalism is very, very
serious business. A reporter must never, ever
sound like he or she is having fun. Now
hear them be broken.
Listen
to AIR’s
"Setting the Makers'
Table"
Public Radio Program Directors
Association 2007 Public Radio Programming
Conference Minneapolis, Minnesota
September 27, 2007
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AIRblast
Audio Archive
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